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Behaviour Bible : Chapter 2 (Verses 1-7)
Welcome to Chapter 2
Welcome
Chapter 2 : Verse 1 : Attracting & Winning Clients
Client Acquisition - Introduction (9:31)
Client Acquisition - Pipeline & Funnel (3:28)
Client Acquisition - Placement & Promotion - Website (4:03)
Client Acquisition - Placement & Promotion - Social (8:04)
Client Acquisition - Paid Advertising (7:07)
Client Acquisition - Internet Advertising (8:50)
Client Acquisition - Referrals & Reviews (11:03)
Pricing - Introduction (8:44)
Pricing - Cost Based Pricing (2:33)
Pricing - Value Based Pricing (3:48)
Pricing - Market Based Pricing (4:37)
Pricing - Charm Pricing (1:10)
Pricing - Price Anchoring (2:05)
Pricing - Price Framework (2:16)
Pricing - Loss Leaders (2:21)
Pricing - Premium Pricing (3:13)
Pricing - Bundle Pricing (2:14)
Pricing - Mantra (1:41)
Pricing - What to Charge (5:41)
Mini Assessment
Social Support
Chapter 2 : Verse 2 : Pre-Consultation Administration
Behaviour Etiquette and Case Process (19:51)
Hierarchy of Practice (16:00)
Initial Contact and Deposit - 1 (2:59)
Initial Contact and Deposit - 2 (29:22)
Initial Contact and Deposit - 3 (1:30)
History Form Analysis (8:12)
Remote & Alternative Consults (19:52)
Rescue Pre-Consult (8:08)
Templates
Mini Assessment
Social Support
Chapter 2 : Verse 3 : Preparation & Pre-Training
Pre-Management (7:31)
Pre-Setup (9:05)
Key Equipment List (11:55)
Introduction (2:15)
Drop - Trainer Video (9:18)
Drop - Owner Video (2:51)
Hand Touch - Trainer Video (5:50)
Hand Touch - Owner Video (3:16)
Platform Training - Trainer (6:08)
Platform Training - Owner Video (4:20)
Whistle Conditioning - Trainer Video (9:08)
Whistle Conditioning - Owner Video (2:23)
Marker Training - Trainer Video (10:00)
Marker Training - Owner Video - Clicker (3:07)
Marker Training - Owner Video - Verbal (3:08)
Eye Contact - Trainer Video (3:23)
Eye Contact - Owner Video (1:19)
Leash Pressure - Trainer Video (3:25)
Leash Pressure - Owner Video (1:20)
Lets Go - Trainer Video (2:40)
Lets Go - Owner Video (1:57)
Crate Training - Trainer Video (3:21)
Crate Training - Owner Video (3:47)
Leave It - Trainer Video (3:20)
Leave It - Owner Video (3:03)
Muzzle Training - Trainer Video (26:34)
Muzzle Training - Owner Video (5:40)
Lead On / Off - Trainer Video (5:02)
Lead On / Off - Owner Video (2:14)
Collar Grabs - Trainer Video (8:30)
Collar Grabs - Owner Video (3:49)
Go To Bed - Trainer Video (7:23)
Go To Bed - Owner Video (3:13)
Providing Access
Mini Assessment
Social Support
Chapter 2 : Verse 4 : The In-Person Consult
Owner Assessment (12:08)
Onsite Info Gathering (4:28)
How to Assess (31:40)
Management (7:18)
Real Life Skills (4:39)
Options for Training (6:39)
Diagnosis & Prognosis (17:00)
Mini Assessment
Social Support
Chapter 2 : Verse 5 : Consultation Follow-up
Metrics (18:15)
Medication (26:26)
Rehoming (8:54)
Report Writing (6:23)
Euthanasia (23:47)
When to Refer (3:49)
Decision Making
Mini Assessment
Social Support
Chapter 2 : Verse 6 : Research Methods
Introduction (3:04)
Paper Structure (13:41)
Primary, Secondary & Tertiary Information (4:56)
Citing & Referencing (3:14)
Quantitative vs Qualitative (5:35)
Data Collection (16:49)
Sample Size (5:46)
Study Length (3:24)
Data & Statistics (12:05)
Bias (7:33)
Validity & Reliability (3:07)
Accessing Papers (3:31)
Reading a Paper (2:18)
Mini Assessment
Social Support
Chapter 2 : Verse 7 : Behaviour Modification Techniques
Counter Conditioning (5:14)
Desensitisation (13:23)
Flooding (33:24)
Habituation (8:48)
Differential Reinforcement (Incompatible / Other / Alternate) (12:13)
Play Therapy (8:04)
Prevention (16:22)
Ethical Considerations (22:21)
Mini Assessment
Social Support
End of Year 2...
End of Year 2... (0:21)
Paper Structure
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